The Munich-based singer, writer and film / theatre director Ada Morghe recently showcased the ambitious concept behind her upcoming third album ‘Lost’. With her latest single ‘Here Now’ out now, we got the chance to have a quick chat.

1. Thanks for your time Ada. Your new single is out, it’s a busy time for you in the next few months… what are you most excited or nervous about?

Thank you for having me! I’m very excited and nervous in a positive sense for my release concerts in London and Germany in March. After I released my second album BOX during the pandemic – I’m more than ready and grateful to be back on stage with my band and share the music of my new album. 

2. Tell us about the new single “Here Now”, how does it fit into the concept of the new record?

“Here Now” stands out by its instrumental simplicity compared to the rest of the album, but the record wouldn’t be complete without it. The message of HERE NOW is that no matter where we come from or where we´ll go to, “Every path you chose or left (…), has led us here now” to this exact moment of togetherness. The song sits in the middle of the album and feels to me like taking a deep breath, like an anthem for the present time.  

3. Can you talk us through the concept of the new record and what your approach was to writing it?

The album was created in three steps. For the first session I pitched the main idea, making an album shaped around the four elements (water, earth, fire and air) to my band and my producer along with musical references and ideas that I wrote on the piano. 

The first recording session was a free-flowing improvisation where we all got lost in space, time and music. Then I lived a while with the music and step by step melodies and lyrics emerged in my head. In close cooperation with my producer Hans-Martin Buff we then made the first vocal recordings. After four months we went back to the studio and played the band an almost finished album, which was a quite a moment for everyone. In this session we then recorded transitions in between the songs and some missing music pieces that I needed to complete the vision I had in mind for this album.

4. You’ve said the record is about ups and downs, what challenges did you face when you were putting together this ambitious album?

The main challenge was to hold on to my vision of this album, to not lose the connections to my inner voice, but at the same time being open to everyone´s creativity and for the magical unknown that would come across during the creative process.

5. How do you see the concept working live? Do you plan on playing the album in full?

I did a showcase of the album in London last year featuring a handful of songs, which worked out very well. For the shows in March we are planning to play as many songs live as possible without lacking instruments or musicians. We will also have a trumpet and saxophone player joining us occasionally on the tour. We wish to take our audience on an unforgettable journey through the elements, the universe and the circle of life.

6. Does it have to be listened to sequentially? What do you hope people take away from listening to the record?

I’d recommend to listen to the whole album from beginning to end, especially when you listen to it for the first time. The story is best told and delivered in one piece. 

I would love the listeners to get lost. Lost in this record, in the moment of listening to it, in its questions and its answers, in its highs and lows, in its loud vibrant and quiet peaceful moments.

7. You talk about “Here Now” being your declaration of love to human beings. What have you learned about yourself as a person and an artist throughout the process of creating this album?

For me ‚getting lost has a positive connotation. It’s when I have to trust my intuition. I believe that the world needs more female energy, which has nothing to do with gender. I think that only the awareness and balance of both energies let us experience a greater sense of harmony and fulfillment. My band and I found this harmony when we created LOST.

As a creative person you have to be willing to live with ambiguity. Sometimes you can´t solve a problem immediately, you need to be patient and wait for the right ideas to come up. 

From an artistic perspective LOST is my most personal album, because it combines my different passions and professions. The singer songwriter of course, but also the director, the actress and the author.

8. What are your plans to promote the album once it comes out in February?

Besides a premiere of the official video for LOST (directed by Florian Seidel) I will launch the album at a gallery in Munich, where the music video of the single “The Story” is part of a solo exhibition of the artist Daniel Man, who created the amazing artwork. Afterwards I’ll tour London, Cologne, Hamburg, Munich and Berlin in March. 

9. Just for fun, if you weren’t here now, which period of time in history would you most like to be in and why?

I would love to go back to the late sixties/early seventies when the Chelsea Hotel in New York was home to so many incredible artists and musicians such as Andy Warhol, Leonhard Cohen, Patti Smith, Robert Mapplethorpe and many more.

10. Thanks for your time Ada and good luck for the rest of the year. Just to finish off, can you tell us your plans for the rest of 2023?

Thanks, all the best to you, too! Besides playing some festivals in the summer and hopefully more concerts, I’m also launching a new children’s book this year which will be published in Germany, Italy and France. But mainly I’m hoping to have lots of opportunities to get lost… 

You can read more about the latest single and the album here. ‘Lost’ is also available to pre-order or pre-save HERE

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