Gap shines at the intersection of culture, fashion, and music, with Katy’s remix of “All You Need Is Love,” bringing Gap’s modern American optimism to life like never before.
Katy releases her recording of the full-length single, “All you Need is Love.” Gap will spread the love by donating $1 for every stream of the new track on Spotify, up to $100,000, to Baby2Baby – a nonprofit, long supported by Katy, that provides children living in poverty with all the basic necessities that every child deserves.
“I’m always excited to work with brands that are going the extra mile to make this world a better, happier place,” said Katy Perry. “Reimagining one of the most recognizable and emotional songs of our time with an iconic brand like Gap, having such a special and important message, has been a dream. And what better reason to partner than bringing people together to spread joy for the holidays and raise money for Baby2Baby, a charity that’s close to my heart. Children are our future. We need to lift kids and help them find their value, self-worth and self-respect.”
In honour of World Kindness Day, Gap will also be celebrating friendships of every kind and the people who cultivate them. Gap and Disney will issue an exclusive collaboration for all generations – Gap’s classic arch logo with Mickey Mouse, a friend to everyone. With this limited-edition logo collection, Gap will continue its support of EmbraceRace – a non-profit organization that supports parents and other adults to raise a generation of children who are thoughtful, informed, and brave about race. Gap’s $50,000 donation will support their emerging storytelling platform dedicated to sharing first-person stories at the intersections of race, culture, and other identities, inspiring all generations to embrace friendships of every kind.