Moy, Start Me Up, Music, New Single, TotalNtertainment

Moy shares debut track ‘Start Me Up’

“Dreamy pop with some dark overtones and it is totally captivating.” – The Scottish Sun

MOY shares debut track ‘Start Me Up’ resulted in praise from DIY and the enigmatic young artist added to that early acclaim with the release of his second official single ‘No Talk’s The Best Chat’ last week which has had support from BBC Introducing and BBC Scotland. Today, MOY shares the official animated video to accompany the new single – watch below.

The Glasgow-based New Zealander MOY wrote and recorded ‘No Talk’s The Best Chat’ at the height of lockdown. Like ‘Start Me Up’, MOY’s lyrics in ‘No Talk’s The Best Chat’ are intriguely offbeat. It’s eloquent, poetic and full of personality, yet it also possesses an ambiguity that opens up new ideas after repeated listens. Separated from his regular band, he discovered that collaborating on the track remotely was an unorthodox creative method given the live energy that’s usually key to their work together.

The new video came from 2500 hand drawn sketches by the band during lockdown to pass the time.

“We started sketching frames from videos and layering them on top of each other” explains MOY. “Once we managed to animate a short 2 second clip which we instantly fell in love with it was a no brainer to have a fully animated video drawn by ourselves.  It took about a month to get all of it animated, it was literally all we did, it became an addiction.  Wake up and draw until we couldn’t anymore – then pass it over to one of the other band mates to continue!”

So far in his nascent career, MOY has let the music speak for itself. The ‘Start Me Up’ video demonstrated his captivating performance style, a surfeit of charisma and intensity with an attention-grabbing theatrical zeal. He previously revealed influences such as The xx, Grimes, John Frusciante and The Voidz, which he expanded on by sharing his Inconstant Moon playlist. You can hear traces of some of those artists (The 1975, Franc Moody, James Blake) in MOY’s sound, but his identity is distinctly his own. That feeling is further accentuated by his visual aesthetics.