Overcoats (JJ Mitchell and Hana Elion) have unveiled their spellbinding new song and video, “Winner” out today.  “Winner” is the title track from the imaginative duo’s forthcoming new album set for release on April 7th via their imprint, Never Fall Back Records, distributed by Thirty Tigers.   Pre-order Winner HERE.  With praise from the likes of NPR Music, The New York Times, FADER, PAPER, Paste, and NYLON to name a few, Overcoats encompass a warm and luminous sound, with an  evolution demonstrating their masterful songwriting and ability to effortlessly straddle the worlds of pop, country and electronic.

Overcoats have also announced a 16-date spring U.S. tour in support of the anticipated new album.   Having previously toured with Mitski, Maggie Rogers, Cold War Kids, Tennis and The Japanese House, Mitchell and Elion will make their welcome return to the live stage for a long-awaited reunion with fans in the US.  Tickets go on-sale Friday, February 17th; for more information visit  overcoatsmusic.com.

Despite the unabashed sense of fun that permeates the new album, the title track Winner” bears an undercurrent of melancholy and longing, while simultaneously delivering an empowering and uplifting message.  Overcoats’ signature pristine vocals and radiant harmonies are on full display, set against a meticulous arrangement making for an emotional ballad. Shot in the farmlands of upstate of New York, the music video was directed by Kevin Killigan and Overcoats, along with Director of Photography Otto Ohle and Choreographer Charlotte Stickles.

Speaking about the song and video Overcoats comment, “’Winner’ is the thesis of the record. It’s about learning how to get back up when you’ve fallen down. It’s about how you have to believe in yourself if you want anyone else to. It’s about knowing you have worth despite whatever the outside world tells you. The last few years brought a lot of difficult endings. Breakups, being dropped by our previous label, leaving our homes and moving to new places. This song is for that moment that Thelma and Louise drive off the cliff — no matter how much you want to give up, you just keep moving forward.”  They add, “This song came together really easily. We knew we wanted it to be a ballad with modern production, 808s, mellotrons, stuff like that. Daniel Tashian played a beautiful piano performance and then we ran it through tape, making it feel a little wonkier. Our friend Jack Schneider also contributed guitar and banjo to the song, which acted as a nice contrast to the more electronic elements of the production.”

They continue, “the video was, as usual for us, a hectic yet joyful experience. Working with Kevin and Otto was truly a collaborative pleasure. They brought our vision to life in a beautiful, sunset magic.”

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